Matomo
Privacy-first, open-source analytics with full data ownership
What it is
Matomo is an open-source web analytics platform focused on privacy and data ownership. You can use its cloud service or host it yourself, with no data sampling.
Who it's for
Organisations that need GDPR-compliant analytics and want to keep their data themselves.
Key features
- Cloud or self-hosted (On-Premise)
- No data sampling
- Consent-free tracking options
- Marketing attribution and log analytics
Things to know
The self-hosted version is free to download; Matomo Cloud is paid after a free trial.
- Pricing model
- Freemium
