Google Keyword Planner
Google's free keyword research tool inside Google Ads
What it is
Keyword Planner is Google's keyword research tool for advertisers. It suggests keywords, shows how often they are searched and estimates bids and budgets for campaigns.
Who it's for
Advertisers planning Google Ads campaigns, and SEO marketers researching demand.
Key features
- Keyword ideas from a word or website
- Search volume and trends
- Suggested bids
- Plans you can turn into campaigns
Things to know
Free, but you need a Google Ads account to use it.
- Pricing model
- Free
- Last checked
