Google Ads

Ads on Google Search, YouTube and Google's partner network

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What it is

Google Ads is Google's advertising platform. You run campaigns that show ads to people searching on Google and watching YouTube, and across Google's wider network.

Who it's for

Businesses of any size that want to reach people actively searching, from local shops to global brands and affiliates.

Key features

  • Search, YouTube and display campaigns
  • Keyword Planner for research and budgets
  • Links with Merchant Center and Google Analytics
  • Set your own budget and bids

Things to know

You pay for clicks or views; ads must follow Google's advertising policies, which are strict for some verticals.

Pricing model
Paid
Last checked

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